Luxury Collection Caters to the “Life-Balance Seeker”
Chino Hills, CA – (May 15, 2012) – According to the American Psychological Association, 43 percent of U.S. adults suffer adverse health effects from stress. Jacuzzi looks to appeal to the “life-balance seeker” searching for equilibrium in all facets of life –- work, home, exercise and social life – leading to reduced stress and increased wellness.
Jacuzzi’s newest generation of baths has been specifically designed to leverage the power of hydrotherapy – the use of water for relaxation and pain relief. A study by the nonprofit Mayo Clinic found that soaking in a hot bath gives many of the health benefits of exercise with less strain on the heart. Researchers elsewhere have long observed the healing effects of water, including improved circulation, decreased joint pain and an acceleration of the body’s natural healing processes. However, no scientific research is needed for these benefits: the instinctive comfort of settling into jet-driven water; the way stress seems to release itself into the steam, and the spring in your step after a hydrotherapeutic session in a Jacuzzi bath or hot tub.
The idea of a relaxing soak in hot water is by no means a new one. Throughout history people from many cultures have enjoyed this practice. From naturally occurring thermal springs to elaborately constructed bath houses, the benefits of hydrotherapy are well established. It was Jacuzzi that popularized the ancient practice of water massage therapy for a new age.
“Nearly 5,000 years of history proves that water plays a major role in achieving wellness and life balance,” said Erica Moir, vice president of research and development for Jacuzzi. “We’re empowering customers to take advantage of water’s hydrotherapeutic powers at home with our luxury baths. We’ve taken hydrotherapy to a whole new level with design and high-end features that enable stressed-out individuals to transition to a better state of mind and body.”
“At Jacuzzi, we take a personalized approach to achieving life-balance, wellness and better health, and realize that one hydrotherapy solution or design option doesn’t fit everyone,” Erica said. “We all have different needs, routines and preferences. The idea is to offer our customers exactly what they need, quickly and simply – which is exactly the goal of our ‘design your bath’ feature on our website.”
Jacuzzi leaves no stone unturned when it comes to luxury in the bathroom not only with baths, but with our lineup of showers and other bath products and amenities that can help to complete the experience and contribute to the luxury and ambiance.