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Jacuzzi® Whirlpool Bath Launches a Revolution at K/BIS


Pioneer of hydrotherapy reasserts its industry dominance with innovative products focusing on luxury and well-being

CHICAGO - (April 11, 2008) - Jacuzzi Whirlpool Bath, a global manufacturer and distributor of high-quality, innovative bath and spa products, announces new luxury products and premium enhancements at the Kitchen/Bath Industry Show and Conference (K/BIS).

"The name Jacuzzi signifies technologically superior products that inspire a healthy lifestyle," says Tom Koos, president and chief executive officer of Jacuzzi Brands Corporation. "For consumers who value wellness, health and true luxury, Jacuzzi transforms the bathroom into a personal haven where they can escape to the best spa in the world — their own in-home retreat — and emerge rejuvenated."

Key innovations that Jacuzzi will showcase at K/BIS 2008 include:

  • Whisper Technology™: In an industry first, Jacuzzi introduces the quietest, most soothing whirlpool bath system available. System noise and vibration have been significantly reduced, allowing bathers new depths of relaxation without fear of disrupting others in the home.
  • Luxury Control Panel: Another industry first, this revolutionary icon-driven panel features a large 3.5" LCD screen for easy viewing and a modern graphical user interface, reminiscent of sophisticated electronics.
  • Minimalist design: Drawing on successful European designs, several bathtub models have been reinvented in a streamlined freestanding design, offering the superior performance consumers expect from Jacuzzi, in a fresh minimalist styling. The addition of several new freestanding models represents a significant expansion to the Jacuzzi selection.
  • Ωmega™ Personal Shower and Spa Experience: Jacuzzi has combined high-end components into the category's only inclusive pre-packaged shower sauna/spa. Perfect for a truly upscale remodel, the Ωmega includes a number of aesthetic and wellness features in a modern, elegant design to instantly bring opulence to the bathroom suite.

Jacuzzi will also be spotlighting updated showerheads and high-efficiency, high-performance toilets.

"In the spirit of innovation, Jacuzzi went outside the confines of our industry to seek best practices in design and development to bring fresh solutions and ideas to our products," Koos says. "We tapped the expertise of leaders in upscale automotive design, consumer electronics and appliance manufacturing, and sought out design elements from Europe and Asia to apply a fresh, modern look."

A pioneer in hydrotherapy for more than 50 years, Jacuzzi continues to set the standard with new products that build on its heritage as the inventor of whirlpool technology. "We are developing creative new marketing initiatives while retaining the exceptional service and ease of doing business for which we are known," Koos says. "As we continue to innovate with premium Jacuzzi products, consumers will come into showrooms to request them by name. No other company can offer the combination of science, years of experience and ingenuity that Jacuzzi does."

About Jacuzzi Whirlpool Bath
As the nation's leading whirlpool bath manufacturer, Jacuzzi Whirlpool Bath is an industry innovator credited with inventing the world's first whirlpool bath. Jacuzzi has become the world's most recognized and largest selling brand of whirlpool baths. The company's product line includes whirlpool baths, soaking baths, shower systems and toilet suites.

For more information about Jacuzzi Whirlpool Bath visit www.jacuzzi.com,
or phone 1-800-288-4002.

Media Contacts

For Outdoor Hot Tubs:
Anthony Pasquarelli
Jacuzzi Hot Tubs
Tel: 909-606-1416
Voice mail ext: 2057
E-mail: anthony.pasquarelli@jacuzzibrands.com

For Baths & Showers:
C Squared Advertising
Brenda Collons
Tel: 425-277-9951
Fax: 425-277-9956
E-mail: brenda@csquaredadvertising.com
Heather Crunchie
Tel: 503-327-8620
Fax: 503-327-8621
E-mail: heather@csquaredadvertising.com

Media Information